Scaling new heights with a bold brand.

Vertical Endeavors, Minnesota’s premier rock climbing experience with six state-of-the-art gyms, was ready to take their brand and customer experience to the next level. Partnering with their team, I identified key opportunities to elevate both their indoor and outdoor climbing offerings. By introducing new photography processes to showcase their unique spaces, developing impactful marketing strategies, and launching innovative campaigns, I played a central role in strengthening their brand presence. These efforts not only enhanced their overall customer experience but also drove measurable growth, attracting a broader audience and solidifying their position as leaders in the climbing industry.